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Our Capabilities

How we bring science to life.

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Creating something special for your brand takes a team of passionate, dedicated people working in concert to move from the conceptual to the tangible.

We work hard to establish your brand with a distinctive identity that captures the minds and hearts of your customers. Engaging in cutting-edge analytics, and leveraging our entrepreneurial spirit, we carefully determine and carve out your brand’s position in the market, understanding that it’s different for different segments, giving you maximum opportunity to grow. From strategy, public relations, programmatic advertising, UX and digital to creative and market intelligence, we work as one for the life of your brand.

 
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Creative & Content Creation

Creative isn’t a capability, it’s a state of mind. It’s embraced and nurtured by everyone within our walls, and our clients. From first impressions to lasting changes, good creative is about people. It’s emotive, disruptive, informative and motivational. And it’s measurable.

We can deliver whitepapers, technical and application notes, web copy and blog posts, insightful commentaries, press releases, print and digital marketing campaigns, social media, art direction and design, PPC, email, and video and broadcast production.

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Strategy

We focus on the user experience along all touchpoints of the user lifecycle with the goal of making them the life-long customers. We take the time to understand your business and KPIs to develop and execute robust, relevant yet innovative strategies and brand positions. Our expertise encompasses all key business areas from behavioral targeting, SEO and conversion, lead generation, marketing automation and CRM, to business strategy and social media management, journey mapping. Compelling content marketing, brand and corporate communications and PPC campaigns, programmatic advertising, and data science and performance analytics.

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UX & Design

We combine human insight with innovative thinking to drive engagement and create an inspired, tailored user experience that’s evidenced at every single touchpoint. We deliver innovative, scalable and robust solutions that span a wide-range of digital platforms, both online and offline: Websites that are fast, frictionless, responsive, and informative that turn casual visitors into qualified leads. Mobile apps, intranet and portal development that enrich and enlighten. Interactive digital sales aids and offline touchscreens. PPC, paid search and programmatic ads that hook the customers who nourish you and waste fewer dollars on those who don't. Effective SEO that lets customers find you in their own words, Marketing automation that unites email, CRM and more. Combining our aesthetic knowledge and passion with a discerning eye for user journeys that inspires new ways of interacting and engaging with customers.

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Media Strategy & Buying

Custom multi-channel media planning and buying  •  Strategic council on science-related outlets  •  Programmatic, native and retargeting ad options  •  Real-time optimization and integrated reporting

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PR / Brand & Corporate Communications

Public Relations (PR) is the art of influence. When properly planned, strategic communications campaigns create a story driven by a range of characters — your company and employees, partners, patients, physicians, scientists, products, technologies and even your competitors. Organized neatly into a strong narrative, PR can engage your target audience with the right messages through different channels. If done correctly, we use communications to influence awareness, perception, and behavior.

Our expertise with B2B and B2C programs supports message and narrative development, traditional and social media relations, publicity and events, advocacy and thought leadership, spokesperson development and management, media training, public affairs, and issues and crisis management


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Market Intelligence

We deliver research that gets inside the minds of your customers so you know what they want and a detailed action plan that prioritizes their needs across all marketing channels. We help companies of all sizes identify issues, new opportunities and put data to strategic use. We can provide end-to-end support and implementing solutions to meet your changing needs.

Tell us what you’re trying to solve for, and we’ll provide you with precision marketing and communications solutions to help your brand grow and flourish.

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Let’s discuss your next project.


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